
Brand Foundations Workbook
The Branding With Purpose framework for building your authentic brand strategy + visuals starts with the basic points: the why; the purpose. And book/workbook 1 closes with the grand reason of it all: the vision; the mission.
2022 is just around the corner. It's time to start working on the brand of your dreams. One that supports your business growth and feels right (from messaging to visuals!).
This book alone has 34 pages, from which, at least 30 pages and packed with value, clarity, and brainstorming areas to help you put your thoughts in order -from infographics to writing down your brand statements! So you definitely want to work on this, before hitting part 2 (Brand Strategy) and part 3 (Brand Identity).
THIS BOOK IS FOR YOU IF:
• You are an entrepreneur or small business owner
• You understand that a business is one thing, but branding is how a business stands out in a marketplace
• You are ready to cause an impact in your industry and attract the right clients
• You want to build a brand visual identity you love AND connects with the audience
• You want to build a purposeful business and a memorable brand that feels right
• You want to do all the above and understand that you must start with the basics!
IN THIS BOOK YOU WILL GET CLEAR AND WORK ON:
• Your Brand Why (and purpose)
• Your Brand Story and Storytelling strategy
• Your Brand Words
• Your Unique Brand Personality/voice
• Your Brand Promise
• Your Brand Vision
• Your Brand Mission
The books (1 to 3) are based on a branding framework I created to work with my clients. It was created based on 15+ years of experience as a brand strategist and 20+ years of experience as a designer. My clients pay between $1,500 and $5,000 for strategy coaching or consulting services that include this branding framework. I'm beyond happy to package this in workbook formats to help you build a brand with clarity -in an affordable way!